We brand products.

People come to Toast when they have a new product that needs branding or an existing product where the branding needs to be improved.

A product branding project typically includes two main stages.

  • The design of the logo for the product (be it a single product or a range)
  • The design of the product’s packaging

Talk to us about your product

How we work.

No two projects are the same.

We have a process, but we don’t force projects through all the stages if they are not needed.

After our initial conversation, we’ll outline how we think we can best help you, and which journey is best for you.

Talk to us about your project requirements

Below are two examples of project journeys at Toast.

New products project journey.

  • Brand awareness strategy and planning workshop or review
  • Market research
  • Brand Name generation (if required)
  • Name trademark check
  • Brand story
  • Design concepts (logo)
  • Creative development (logo)
  • Final design approval (logo)
  • Design concepts (packaging)
  • Creative development (packaging)
  • Final design approval (packaging)
  • Artwork and supply of all files
  • Brand guidelines (if required)

Existing products project journey.

If we are improving an existing product:

  • Strategy and planning review
  • Customer research
  • Brand story review
  • Current branding review
  • Creative direction
  • Concepts & development
  • Final design approval
  • Artwork and supply of all files

More information about our services.

On top of product branding, we provide all the services you’d expect from a creative agency to support your product, your marketing and your identity.

Related projects

Baby Food Branding and Packaging by Toast Food
Vive Protein Bar Branding and Packaging by Toast Food
Ross & Ross Vegan Branding by Toast Food
Vegan Snack Bar Branding and Packaging by Toast Food
Peach Pubs Co Pub Branding by Toast Food
Country Garden Drink Branding

Do you need help with your branding?

If you would like to discuss your branding, logo or identity project, call us on 01295 266644 or complete the form.

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